(From press release) Davis Downtown today launched a new eGift Card, encouraging people to shop locally.
The virtual card program allows shoppers to spend them at any participating Davis Downtown merchant or restaurant, and offers the gift-giver the peace of mind that their money is supporting local businesses.
Brett Maresca, executive director of the Davis Downtown Business Association, said the organization frequently gets requests from the city, UC Davis, sporting leagues, schools, PTAs and others for this kind of card.
“By providing this opportunity, we can keep dollars local that often end up going to Amazon or other large chains outside our community,” Maresca said.
These cards are made available through Yiftee, a company that started in 2012 to “Keep Local Dollars Local,” as its motto states. It has more than 450 community cards across the nation, generating millions of dollars for small businesses. These eGift cards work like a credit card when a customer redeems them. There’s even a platform for companies, nonprofits, schools and other entities to buy them at a discount for quantities of $1,000 or more. Email info@davisdowntown.com for bulk purchase inquiries.









